Bells Buses

"With Business Clan's assistance, we have expertise and experience beyond our business size, which allows us to punch above our weight commercially. I would not hesitate to recommend them"

Adrian Bell, MD, Aptiga Ltd

Project brief

We first worked with Aptiga in 2015. Aptiga have a number of businesses in rental, sales and leasing of cars, vans and minibuses for self-drive and with driver. 

Initially, they came to us for a bespoke HR package for their team of 20 employees. Amongst their requirements were updated employee contracts, a staff handbook, job descriptions and help with grievance procedures. Since the initial brief we have also delivered HR training to the company's senior business managers.

Subsequently, we reviewed their marketing strategy and worked with them to realign it to their business objectives. Since then, we have been executing the resulting marketing plan and have delivered integrated email marketing and social media campaigns. In parallel, we performed an SEO audit ahead of implementing and managing Google Adwords campaigns to drive traffic to their website and increase enquiries. 

More recently, we have led the design and build of a new CRM in order for Aptiga to better manage their client relationships.

Our latest brief is for a new brand and website as Aptiga diversifies into a new market area.

Client feedback

"The Business Clan team are knowledgeable, reliable and professional. They have successfully fulfilled roles that are not large enough for an in-house member of staff. With their assistance, we have expertise and experience beyond our business size which allows us to punch above our weight commercially. Costs are controlled and manageable. I would not hesitate to recommend them."

Adrian Bell, MD, Aptiga Ltd


Wouldn't it be simpler if you outsourced all your support services to one company?